Snow Xue Gao

Tuesday September 13, Snow Xue Gao

I would like to start off this post by thanking the PR team at Snow Xue Gao for the very special invite to their NYFW event, my first ever NYFW event. Now here is what really goes on behind the scenes at NYFW.

The runway show was at 9 am but it wasn’t until around 9:15 that everyone was properly seated. The press had their cameras ready and were shooting the guests looks for the show. We had everyone from Tiktok influencers to Instagram models ready for this show. Upon being let in to the boutique, we were greeted warmly by the staff for check-ins. It was a free seating area and everyone received a little gift bag with a bottle of Voss water inside.

The show began shortly after and all the models were stunning. The boutique itself seemed small for a runway show but the pieces were all unique and absolutely beautiful.